Tag Archives: website
8 B2B Website Optimization Mistakes You Are Probably Making (HubSpot.com)
8 B2B Website Optimization Mistakes You Are Probably Making. Wed, Mar 24, 2010 by Mike Volpe, www.hubspot.com [...] From all of our experience, here are the mistakes people most commonly make in website optimization. No Keywords in the Home Page Title – The page title is a phrase that appears in the top bar of [...]
How we ‘really’ use the Web
Steve Krug is the author of Don’t Make Me Think: A Common Sense Approach to Web Usability, he spent 20+ years as a usability consultant for clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and others. I post here an excerpt from the 2nd chapter of Steve’s book Don’t Make Me Think!: How [...]
Why Most Website Redesigns Have a Half-Life (HubSpot.com)
Why Most Website Redesigns Have a Half-Life. January 12, 2010 by Mike Volpe www.hubspot.com Your personal opinion of your website’s attractiveness has nothing to do with the need for a website redesign. The goal of your website is to get found by more prospects, and convert more of them into leads and sales. The only [...]
Websites Influence 97% of Clients’ Purchasing Decisions (HubSpot.com)
Research Shows Websites Influence 97% of Clients’ Purchasing Decisions. January 20, 2010 by Jeanne Hopkins, www.hubspot.com Your website may very well be the most powerful tool in your marketing kit. Not only is it the place prospects and clients go to learn more about you and your services, but it has a huge impact on [...]
New project completed: www.premediahelsinki.fi
We have completed a new website solution for a Finnish printing and pre-press service company Premedia Helsinki Oy. We replaced the previous static html-based website structure with our dynamic Website Manager setup, while retaining the visual design and layout in 100%. The client can now edit the website content, add/remove pages, photos with a few [...]
7 Ingredients Of Good Corporate Design (Smashingmagazine.com)
7 Ingredients Of Good Corporate Design By György Fekete, October 6th, 2008, Smashing Magazine It’s hard to define design. We have a broad range of definitions to choose from: design refers not only to graphic design, but to design strategy, too. It is used in a variety of industries, such as engineering, architecture and Web [...]
BtoB/BtoC internet marketing solution in development
Ideum Media team has started the development of a BtoB/BtoC internet marketing solution. Our product will be designed to support growing businesses generating new customers and finding business partners online, while keeping IT- and marketing costs low.